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Saturday, 20 July 2013

YOU WANT A COLLABO? CHECK YOUR WALLET. ESTABLISHED MUSICIANS SAY.


P Unit openly applaud the proclaimed Genge God
Father, Nonini for steering them to fame. In their
song Juu Tuu Sana Frasha raps “…Asante Nonini
si unajua tuko ju…” acknowledging the star who
discovered them and eventually brought them
into public limelight. Now enjoying great showbiz
exposure and media publicity, Willy Paul debuted
into the showbiz scene through his collabo with
the otherwise seasoned Gloria Muliro in the song
Sitolia while radio and TV showbiz beauty Amina
launched her music career through a collabo with
Octopizzo in the song titled Swag. DK Kwenye Beat
became a big name after recording the big Furi
Furi hit that stired controversy between him and
Jimmy Gait before he moved to establish himself
with yet another collabo Sari Sari, this time with
gifted vocalist Anto Neosoul. The list goes on and
on.
It is this soaring demand that has sparked a new
trend in the local entertainment world. Knowing
that they are providing a lifeline for the little
known stars to make their claim to fame and
fortune, the showbiz stars are now making a kill
by charging the upcoming singers for every
collabo they record with them — even for an
appearance in their video.
Diamond Platinum
Bongo’s finest Diamond Platinum, who is
arguably the highest paid artiste in the region, in
a recent interview with Pulse, revealed that he
charges a whooping Sh800,000 for a collabo with
any interested artiste.
With an estimated monthly earnings of
Sh1.8million, minus other monies he might be
earning from merchandise and products
endorsement, the Nataka Kulewa hit marker
argues that his music career has been through a
lot of hurdles, thus his high collabo fees. He says
he has invested a lot of time and money to get his
showbiz career to the heights he is enjoying now
and reasons that such efforts should be paid for.
“For me to collabo with any artist, it depends on
a number of things. My personal relationship
with them matters. I don’t charge musicians who
are my close friends,” he told Pulse.
“I would not charge Ogopa singer Avril for a
collabo, for example. However for any others
artistes out there, it is a standard fee of US$
10,000, non-negotiable,” he added.

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